At Barclays Wealth, behavioural finance is an important part of our investment philosophy.
An exciting and relatively new field of research, behavioural finance uses psychology to understand why investors make the financial decisions they do, and how these individual decisions combine to drive markets.
Behavioural finance can identify ‘cognitive biases’ – common traps which investors can fall into when making decisions.
Our team of behavioural finance experts, which includes members with PhDs in Behavioural Decision Theory and Experimental Economics, identifies how insights from this field of research can be used to help high net worth investors.
To ensure the ongoing research is timely and relevant, Greg Davies, Head of Behavioural Finance, periodically writes to Barclays Wealth clients with his latest findings. See the latest issues of Optimal Behaviour below.
Issue 3, September 2008: Don't Panic! [PDF, 295 KB]
Issue 2, July 2008: How not to measure risk tolerance [PDF, 791 KB]
Issue 1, June 2008: The behavioural science of risk [PDF, 281 KB]
Home
Products and services on this site may not be available in certain jurisdictions. In particular, these products and services are not being offered in Japan or the United States or to US residents. For full details of exclusions and disclaimers please see the Important Information before proceeding.
*Subject to system’s availability
